“Honest stock indicators. If it says 4,200 available in TX, that's what ships. Other vendors lie about stock to capture orders.”

“Stock counts per warehouse are accurate. We can split-ship from TX + WA when one runs low without calling.”

“Loyalty program with tier upgrades motivates us to consolidate purchases. Already at Gold tier, eyeing Platinum.”

“Wishlist syncs across devices. I can pin SKUs on my phone in the warehouse and add them to cart at my desk later.”

“Tax-exempt status got applied the same day we uploaded the cert. Old vendor took us 3 weeks. Night and day.”

“Apple Pay + Google Pay at checkout means my staff can purchase from their phones in seconds. Big workflow win.”